Author: Jeff

Your Quick Guide to Google Shopping Ads in 2021

Your Quick Guide to Google Shopping Ads in 2021

Google Shopping Ads are a type of search engine advertising you might not be familiar with yet. But if you’re an entrepreneur looking to grow your business, it’s important to know how Google Shopping Ads…
Wordpress SEO for Beginners: Your Quick and Simple Guide

WordPress SEO for Beginners: Your Quick and Simple Guide

Small business owners can always use a little help when it comes to their websites. That’s why we’ve put together this beginner’s guide that will quickly show you which items to optimize on your WordPress…
The key to success is in the data, and if you're not tracking it, how will you know what's happening with your website traffic or conversions? Of course, it isn't as simple as looking at the data; you need to know which website metrics to track.

Which Website Metrics You Should Be Tracking

What website metrics are you tracking for your business? If that question just sent a little jolt through you, you aren’t alone. Many small business owners simply create their website and leave it be, never…
What Is Retargeting and How Does It Help Your Business?

What Is Retargeting and How Does It Help Your Business?

Not every person who makes a search for a product or service is ready to make a purchase. Sometimes, they’re just “window shopping,” while in other cases, they are doing their research before clicking “buy.”…