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Organic vs. Paid Marketing: What’s the Best Strategy? 1

Organic vs. Paid Marketing: What’s the Best Strategy?

When it comes to marketing, there are a lot of decisions to make. The target audience. The ideal medium. The message you want to convey. Another decision you need to make? Whether you want to…
Does SEO Require Coding? 2

Does SEO Require Coding?

Search engine optimization (SEO) is a technical field that is inextricably tied to computers and the internet. This leaves many small business owners wondering: is required for coding SEO? While you might expect this to…
Common Mistakes Small Businesses Make With Their Websites 3

Common Mistakes Small Businesses Make With Their Websites

When you franchise your business, you put a lot in the hands of your franchisees. This includes their local marketing strategies. Given so much franchise marketing strategy is online, you need to determine if each…
5 Tips for Improving Franchise SEO Rankings 4

5 Tips for Improving Franchise SEO Rankings

When you franchise your business, you put a lot in the hands of your franchisees. This includes their local marketing strategies. Given so much franchise marketing strategy is online, you need to determine if each…