The Basics of Designing a Stellar eCommerce Website

Choosing the Right eCommerce Platform

When it comes to choosing an eCommerce platform, there are a lot of options to choose from. But don’t worry – we’re here to help! In this section, we’ll discuss some of the most popular platforms and what makes them unique.

Shopify: Shopify is one of the most popular eCommerce platforms on the market. It’s easy to use and offers a wide range of features, making it perfect for small businesses and entrepreneurs. Plus, it integrates with a variety of payment processors, shipping providers, and other third-party services, making it easy to get started.

Bigcommerce: Bigcommerce is also a popular choice for eCommerce websites. It offers a wide range of features, including built-in marketing and SEO tools, as well as a wide range of templates and themes. It also integrates with a variety of payment processors and shipping providers.

WooCommerce: WooCommerce is a popular WordPress plugin that allows you to create an eCommerce website using your existing WordPress site. It’s free to use and offers a wide range of features, making it perfect for small businesses and entrepreneurs. Plus, it integrates with a variety of payment processors, shipping providers, and other third-party services.

Designing Your eCommerce Website

Now that you’ve chosen the right platform for your eCommerce website, it’s time to dive into how to design an eCommerce website! In this section, we’ll discuss some tips for creating an eCommerce website that will help you succeed.

Choose a Theme: The first step in designing your eCommerce website is to choose a theme. If you’re using WordPress, you can find thousands of free and premium themes on the official WordPress repository or other websites like ThemeForest. Some popular options include Astra, Divi, Hestia Pro, and Storefront. You can also use one of the many pre-built templates available on most platforms like Shopify, Bigcommerce, and WooCommerce (just make sure it’s compatible with your chosen platform).

Choose Product Categories: After choosing a theme for your store’s layout, decide what categories of products will be displayed on each page; this could include clothing items by gender/age group, food items, or products by type.

Create a Menu: Once you’ve decided on the product categories, create a menu for your website that will make it easy to navigate. This could include a main menu at the top of the page and sub-menus underneath each category.

Add Product Images: One of the most important aspects of an eCommerce website is good product images. Make sure to add high-quality images of your products that are clear and zoomable. You can also use image galleries to showcase multiple products at once.

Include Product Details: In addition to images, be sure to include detailed information about each product, including its dimensions, weight, color options, etc. You can also use tabs or accordions to display this information in an easily accessible format.

Include a Shopping Cart: Include a shopping cart on each page of your website so customers can easily add products to their cart and checkout when they’re ready.

Add Payment and Shipping Options: Finally, make sure to include clear payment and shipping options on your website. This could include information about accepted payment methods, delivery times, and shipping rates.

Now that you know the basics of designing a stellar eCommerce website, it’s time to get started! If you need help, contact our SEO agency in Atlanta, and be sure to check out our other blog posts for more advice. We suggest 7 Principles of Website Design That Drives Sales.