SEO seems complicated and a lot of hard work.
Doing on-page optimization is mandatory, and it looks like you have to go into
the code, make sure every title tag, h1 tag, meta description, and everything
else is perfectly optimized to rank for your keyword.
But SEO plugins do a lot of the hard work for
you. You don’t need to be an HTML, CSS, or PHP expert just to get your SEO
right. These plugins will help you optimize your WordPress website for the
To install any of these plugins, simply go to
your WordPress site, go to Plugins, and search for the plugin.
Best SEO Plugins for WordPress
Yoast is the king of the roost when it comes
to WordPress SEO tools. It’s easy to install, easy to use, and it’s FREE. It takes
care of on page SEO at the page and post level, meaning you can customize each
page and each post to optimize for different keywords.
All in all, Yoast allows you to create a fully
fledged SEO structure for your website, and we highly recommend all WordPress
users install it.
This is similar to Yoast, however it has a few
more features. The main reason why you might choose this over Yoast is if you
want some more advanced functionality. It also works with AMP out of the box,
if that’s something you’re using.
Rank Math, when it comes to SEO tools, has
even greater power than Yoast and All in One. However, it’s slightly less
popular because it can seem more complicated to use. Despite this, if you’re
serious about your site’s SEO and you want to leave no stone unturned in your
competitive niche, then Rank Math is for you.
The nicest thing that Rank Math provides is
rich snippets markup, which allows your SERP listing to look even nicer. You
can add links, star ratings, reviews, and more.
SEO Squirrly has similar features to Yoast’s
plugin on the page and post level, however Squirrly is a bit more advanced. It
shows much more ways to optimize your page or post, and it will even allow you
to analyze competitors’ content! This way, you can write pages that are better
optimized than the competition.
Specific SEO Tools
Do you have a long piece of content? Easy
Table of Contents can create a list of sections for your long post, so that
people can more easily navigate through it and find what they’re looking for.
This also can increase readability by quite a bit. You could even get jump
links in your SERP listing.
Do you have large images on your site? You
want to keep them large and high definition, but you don’t want them to harm
site load speed. Shortpixel compresses your images so that they’re smaller and
load faster on visitors’ computers. Works with JPG, PNG, GIF, and even PDFs.
Best of all, you can use a one-click bulk image optimizer to optimize all the
images and PDFs on your site.
Nofollow links are important for managing the
passing of “link juice” to different pages and sites. However, they usually
require you to specify it in the HTML code. This plugin allows you to use a checkbox
to set a link as nofollow. Super easy!
Rich snippets can drastically improve your
listing’s CTR (clickthrough rate) on the SERPs. All in One Schema Rich Snippets
allows you to pass more information to the SERP listing, allowing the user to
see much more than just a snippet of your website.
This is excellent for all websites, and
definitely should be used to enrich your site’s SERP listings.
WordLift is a different kind of SEO tool. It’s
powered by AI to help search engines understand what you’re saying in your
content. What does it do? It takes your articles and transforms the text into
text that’s understandable by both humans and machines. It helps organize
content and enrich it with images, data maps, and timelines. You can even use
Wordlift to figure out ways to distribute and monetize your content.
A simple tool that always runs, Broken Link
Checker scours your website looking for broken links.
It works for internal and external links, and
will alert you if it finds a broken link on your site. It will even suggest a
replacement link for you.
Don’t use this plugin unless you have the
server bandwidth to do so: it uses a lot of bandwidth and could slow down your