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What Is the Difference Between Follow & No Follow Links?

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What Is the Difference Between Follow & No Follow Links?

When you are trying to improve your website’s SEO, it is important to understand the difference between do-follow vs. nofollow links. In this blog post, we will discuss what these terms mean and how they can impact your website’s ranking. We will also provide some tips on how to use these links to your advantage!

What Is a Nofollow Link? 

Nofollow links are HTML attributes that tell search engines not to follow a specific link. This means that the search engine will not count any PageRank or authority from the linked page. The nofollow attribute can be added to both internal and external links.

What Are Do-Follow Links? 

In contrast, follow links do not have the nofollow attribute. This means that search engines will follow the link and count any PageRank or authority from the linked page. Follow links are the default link type, so if you do not add the nofollow attribute, it will be assumed that your link is a follow link.

How Do Nofollow Links Impact SEO? 

Nofollow links can still be beneficial to your website, even though they do not pass along PageRank. For example, nofollow links can help increase traffic to your website if they are placed on high-authority websites. Additionally, nofollow links can help improve your website’s overall link profile by diversifying the types of links pointing to your site.

How Do Follow Links Impact SEO? 

Follow links are the most beneficial type of link for your website. This is because they pass along PageRank and authority, which can help improve your website’s ranking in search results. Additionally, follow links can help increase traffic to your website if they are placed on high-authority websites.

Discover more about How to Boost Your Domain Authority.

Tips for Using Nofollow Links 

If you want to use nofollow links to your advantage, there are a few things you can do:

  • Place nofollow links on high-authority websites. This will help increase traffic to your site without passing along PageRank.
  • Diversify your link profile by adding nofollow links alongside follow links. This will make your link profile look more natural to search engines.
  • Use nofollow links when linking to low-quality or spammy websites. This will prevent search engines from associating your website with these types of sites.

Tips for Using Follow Links 

If you want to use follow links to your advantage, there are a few things you can do:

  • Place follow links on high-authority websites. This will help increase traffic to your site while also passing along PageRank.
  • Link to relevant and high-quality websites. This will help improve your website’s ranking in search results by increasing the authority of the linked pages.
  • Use keyword anchor text when possible. This will help improve your website’s ranking for those keywords.

By understanding the difference between follow and nofollow links, you can better optimize your website for SEO. If you want to use these links to your advantage, be sure to follow the tips we provided or talk to us about SEO optimization in Cumming.