Get started today with a FREE SEO Audit.
Business directories are a great way to enhance your company’s online presence. Google, Bing and Yahoo each scan all the reputable directories and compare the results. If Google finds more than a single address, phone number, website URL, business name or email for the same company, that listing will “flagged” and it could hurt your rankings in the search engines.
Having the wrong information in business listings can also make it hard for prospects and customers to find you. Outdated information online can impact a prospect or client’s perception of your company and they may move on to do business with a competitor instead of you. If you find listings that have old or incorrect information, try to claim the listing and update the information.
The problem with trying to claim listings and updating them is you may not be able to claim the listing. Plus, this is a time consuming and tedious process with verification emails and waiting periods. You may have to go back in a week or two to check your listing and it may or may not be updated. Plus you may have to pay for premium listings with each directory, which can get expensive.