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SEO Guru Atlanta is a full-service SEO company offering SEO, Google Ads, Social Media Marketing & Website Design services.
3165 Stonecrest Dr, Cumming, GA 30041, United States
650 Ponce De Leon Ave Ste. 300 #2585 Atlanta, GA, 30308
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Organic Traffic Growth
Organic Key Events
Tracked Calls
Search Clicks
The client is a full service landscaping company serving both residential and commercial properties across a large metropolitan service area. The program pairs organic search and Google Business Profile work with an always on Google Ads account, so demand captured in the map pack, the organic results, and the paid results all feed the same sales pipeline. Every figure below is pulled from the client’s own Analytics, Search Console, Ads, Business Profile, and call tracking accounts.
The site was live and the ads were running, but neither was producing volume that matched the size of the service area.
The site drew only a few hundred organic sessions a month, leaving almost the entire lead pipeline dependent on paid media.
Core landscaping, design, and maintenance pages lacked the depth and keyword coverage to compete for high intent searches.
The Google Business Profile carried limited coverage across surrounding cities, so map pack visibility varied heavily by suburb.
Cost per conversion on broad search campaigns ran well above what the account could sustain at scale.
No location specific pages tied services to the individual communities the crews actually serve.
Inbound calls were not attributed to source, so there was no way to prove which channel was producing booked work.
Rewrite and expand the core service pages so they earn rankings for residential and commercial landscaping intent rather than brand searches.
Create geographic pages anchored to genuine local detail for each priority city instead of city name swaps.
Optimize the Business Profile, categories, services, and citations to compete in the map pack across the full service radius.
Shift budget toward the campaign types producing efficient conversions and tighten expensive search campaigns around proven terms.
Build relevant links through directories, chamber memberships, local sponsorships, and editorial placements.
Put call tracking and conversion events in place so every channel can be judged on booked work.
A snapshot of the actual performance gains achieved between June 1, 2025 and August 31, 2026. These are not vanity metrics, they are measurable results that represent more leads, more calls, and more signed work.
Organic visits over fifteen months, climbing from a few hundred a month to 2,297 in August 2026.
Tracked lead events from organic search, running above 950 a month through the 2026 season.
Google Search Console clicks over the period, reaching 1,694 in August 2026 alone.
Total ranking positions gained across the tracked keyword set
Ranking on page one of Google, 11 of them in the top three
Ranking in Google local results, with 136 local positions gained
Sitting beyond position 50, out of 140 tracked in total
Search Console clicks climbed steadily from roughly 130 a month to 1,694 in August 2026.
The strongest month on the property reached 2,297 sessions, against 132 in the equivalent month of the prior period.
8,190 Key Events, Up 705%
Tracked organic lead events, now running roughly seven times the volume of the preceding period.
Google Ads performance across the same fifteen months. Spend, conversions, and cost per conversion taken directly from the account.
683,275
Paid Impressions
Served across Performance Max and search campaigns, producing 10,388 clicks at a $5.79 average cost per click.
736
Paid Conversions
Calls and form submissions attributed to Google Ads on $60,179 of managed spend.
$81.78
Blended Cost Per Conversion
Call tracking connects every channel back to booked work, so organic, local, and paid can each be judged on the phone ringing rather than on rankings alone.
CALLS FROM GOOGLE ADS
The single largest call source, confirming the paid restructure is producing booked conversations.
CALLS FROM GOOGLE ORGANIC
Calls now arriving from organic search, a channel that produced almost nothing at the start of the engagement.
The local listing became an active lead channel over the same fifteen months, closing at its strongest month on record.
Visitors sent straight to the site from the profile over the fifteen months.
Calls placed directly from the Business Profile, separate from the tracked call volume above.
Four workstreams ran in parallel to address these challenges and drive results against the objectives.
A full service landscaping company serving both residential and commercial clients across a large metropolitan service area. The company provides landscape design, installation, and ongoing maintenance, along with drainage, irrigation, and seasonal enhancement work for homeowners, commercial sites, and larger estate properties.
The engagement covers organic search, content production, local search, link acquisition, and Google Ads management, with call tracking connecting every channel back to booked work. Results shown here cover June 1, 2025 through August 31, 2026 and are taken directly from the client’s Google Analytics 4 property, Google Search Console, Google Ads account, Google Business Profile, call tracking platform, and rank tracker. Growth percentages compare against the preceding fifteen month period.
939% organic growth is not an accident. It is a plan built around the searches your customers are already making. Let our team put one together for your market.
See how we’ve driven measurable growth across different industries.
Marketing, Paid
Home Builders, SEO
Landscaping, SEO
Medical Weight Loss, SEO
