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Ranking Positions Gained

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LANDSCAPING SEO + LOCAL SEARCH

Landscape Design & Build SEO –119% More Search Clicks & 75% Organic Traffic Growth in 8 Months.

The rankings moved first, then the traffic followed

The client designs and builds high end outdoor spaces. The site was collecting large impression volume while sitting on page four and five, so almost none of that visibility turned into visits. Rebuilding the metadata, the service pages, and the local profile closed that gap in eight months. Every figure below comes from the client’s own Analytics, Search Console, Business Profile, and call tracking accounts.

Professional Landscaper Caring For A Landscaped Residential Garden With Plants And Lawn.

Challenges / Before SEO

The site had visibility on paper and almost nothing to show for it. Six issues were holding the account back before the program started.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 1

Visible But Not Clickable

Large impression volume in Search Console at an average position past 50, so the visibility sat on pages nobody scrolls to.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 2

Click Through Rate Under 0.3%

Titles and descriptions were not written to earn the click even where the pages did surface.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 3

Traffic Falling Away

Organic sessions were sliding through the back half of 2025 with no content pipeline in place to hold them.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 4

Thin Keyword Coverage

Core design, build, and maintenance pages were not structured against the terms prospects actually search.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 5

No Conversion Measurement

No tracked lead events and no call attribution, so the value of organic search could not be demonstrated.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 6

Local Profile Underused

The Google Business Profile was live but was not being worked as an active lead channel.

Objectives

Our strategic roadmap was built around six goals to drive sustainable business growth.

01

Move Rankings Onto Page One

Close the gap between impressions and clicks by lifting the pages that were already surfacing.

02

Rewrite Titles And Descriptions

Give every priority page metadata built to earn the click at the position it holds.

03

Build A Monthly Content Engine

Publish consistently against the keyword set so traffic has something to hold onto.

04

Work The Local Profile

Turn the Google Business Profile into an active source of calls, clicks, and direction requests.

05

Clean The Link Profile

Review and disavow low quality links while adding relevant, legitimate placements.

06

Install Measurement

Add conversion events and call tracking so the program can be judged on leads, not sessions.

Real Results That Drive Revenue — Not Just Rankings

A snapshot of the actual performance gains achieved between January 1 and August 31, 2026. These are not vanity metrics, they are measurable results that represent more leads, more calls, and more signed work.

Measurable Business Impact: Dominating Search, Traffic, and Lead Generation

Landscaping Seo Performance Dashboard Showing Growth In Impressions, Clicks, And Sessions.

4,018 ▲119%

SEARCH CLICKS

Organic clicks from Google across the eight months, against 734.5K impressions. Up 119% on the preceding period.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 7
6,021 ▲75%
ORGANIC SESSIONS

Organic visits to the site, climbing from 396 in January to a peak above 1,000 in April and holding through the season.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 8
125 ▲100%
KEY EVENTS TRACKED

Lead events recorded in Analytics since conversion tracking was configured, where none existed before.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 9
Google Rankings Dashboard Showing 51 Rankings And A 583-point Improvement.
583 Positions

Total ranking positions gained across the tracked keyword set

30 Keywords

Ranking on page one of Google, 11 of them in the top three

51 Keywords

Tracked in total, with only one sitting beyond position 50

Each improvement above leads to tangible revenue increases, not just better charts.

Overall Organic Search Performance

Significant increase in clicks, impressions, and sessions.

Analytics Dashboard Showing Improved Sessions, Key Events, And Average Position.

4,018 Clicks From 734.5K Impressions

Search Console clicks grew 119% while impressions concentrated on queries the site could actually win.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 10
6,021 Organic Sessions, Up 75%

From 396 sessions in January to 1,023 in April, the strongest month recorded on the property.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 11
Average Position 29.6 to 22.1

The tracked page set moved forward through the period, lifting click through rate alongside it.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 12
Google Search Console and Google Analytics 4, January 1 through August 31, 2026. Average position is a mean rank, so a lower number is the better result.

Improved Google Business Profile Performance

The local listing became an active lead channel over the same eight months, with August closing as the strongest month on record.

Analytics Dashboard Showing Growth In Landscaping Business Impressions, Website Clicks, And Phone Calls
11,949

PROFILE IMPRESSIONS

Appearances across Google Search and Google Maps, rising from 1,081 in January to 2,053 in August.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 13
660
WEBSITE CLICKS FROM THE LISTING

Visitors sent straight to the site from the Business Profile, peaking at 135 in April.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 14
121 ▲ 19%
CALLS FROM THE LISTING

Calls placed directly from the profile, up 19% on the preceding period and trending upward into August.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 15
Data Cards Showing 85 Tracked Inbound Calls And 125 Key Events
CALL TRACKING

Lead Measurement Is Now In Place

Call tracking was installed during the reporting period, so inbound calls can finally be attributed to organic and local search rather than guessed at.

85 Tracked Inbound Calls

Recorded through tracking numbers since installation, each attributed to its originating channel.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 16
125 Key Events In Analytics

Conversion events now firing on the site, giving a second measured lead signal alongside the phone.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 17

Our Approach

Four workstreams ran in parallel to address these challenges and drive results against the objectives.

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 18

On-Page & Metadata Optimization

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 19

Content & Visibility Strategy

Strategic SEO Results: 119% More Search Clicks & 75% Organic Traffic Growth in 8 Months for a Landscape Design & Build Company 20

Local Search & Citations

Technical & Authority

Technical, Links & Measurement

About This Study

Company Overview

A landscape design and build company that creates and maintains high end outdoor spaces. The company works across landscape design, hardscaping, outdoor living areas, drainage, and ongoing property care, with projects spanning residential and estate sites.

The engagement covers organic search, monthly content production, on page and technical optimization, local search, link profile management, and conversion measurement. Results shown here cover January 1 through August 31, 2026 and are taken directly from the client’s Google Analytics 4 property, Google Search Console, Google Business Profile, call tracking platform, and rank tracker. Growth percentages compare against the preceding eight month period.

A Well-manicured Green Lawn Bordered By Curved Rows Of Colorful Landscaping Shrubs.
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