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What Is Google Analytics and How Does It Work?

What Is Google Analytics and How Does It Work?

At the core of effective marketing, no matter the medium, is knowing your audience. For large corporations, this means engaging in extensive market research, digging deep into the psyche of their customers. For smaller businesses,…
5 Must-Use Google Chrome Extensions for SEO

5 Must-Use Google Chrome Extensions for SEO

If you have even done the most basic research into digital marketing strategies, you know that search engine optimization (SEO) is the backbone of any efforts you might make. And if you have read up…
5 Important Google Ranking Factors You Should Always Consider

5 Important Google Ranking Factors You Should Always Consider

No matter what type of business you have, your company won’t be around for long if your customers cannot find you. And how do modern customers find business? It is almost always online. Even brick-and-mortar…
Google’s 2018 Core Algorithm - Medic Update

Google’s 2018 Core Algorithm “Medic Update” Update

And What It Means To You And Me More than a month after Google’s algorithm update on the first of August 2018, we thought we’d take a closer look at the so-called “Medic Update” and…